Acquisition Marketing Manager

Marketing · Oslo, Norway
Department Marketing
Employment Type Full time
Minimum Experience Mid-level

The ideal candidate will contribute to and help execute Pexip’s marketing strategy in support of the company growth objectives. This position will work together with the global marketing team to help plan and execute our digital customer acquisition strategy.

Responsibilities

  • Design, manage and implement digital acquisition marketing campaigns to ensure that objectives are met 

  • Manage and optimize monthly marketing spend 

  • Analyze and report campaign effectiveness 

  • Launch and optimize campaigns to deliver against KPIs such as cost per conversion and awareness

  • Manage international campaigns to achieve local targets including coordinating translation, campaign set-up, reporting and keyword research 

  • Provide recommendations for new approaches and platforms to fuel customer acquisition growth at given conversion targets

  • Maintain platform relationships and knowledge to ensure we’re using the platforms and features in the most beneficial manner

  • Manage profiles and user acquisition campaigns through customer referral websites

  • Provide SEO input to marketing content authors

  • Contribute to web optimization 

Qualifications

  • Bachelor's degree 

  • 2+ years' experience in digital performance marketing

  • Fluent English (spoken and written), additional languages a plus

  • Planning and project management skills

  • Deep familiarity with Google AdWords, LinkedIn Advertising and Microsoft Advertising

  • Experience with HubSpot and Salesforce

  • Basic Photoshop and HTML knowledge

  • Proactive self-starter, solution finder to find and take on new projects that support team and company goals 

  • Positive, energetic attitude and initiative, with strong work ethic

 

Pexip enables enterprises and organizations of any size to deploy and use video-based communication and collaboration. The Company’s portfolio of products ranges from self-hosted software to cloud service video solutions. Pexip provides seamless collaboration between previously incompatible video and audio technologies such as professional video conferencing systems, Skype for Business, Microsoft Teams, Google Hangouts Meet, and WebRTC. Pexip’s software-based meeting platform can also be used as a foundation for service provider offerings. Pexip has HQ in Oslo, Norway, main offices in London, UK, New York and Herndon, US and Sydney, Australia, as well as sales offices across the globe. 

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  • Location
    Oslo, Norway
  • Department
    Marketing
  • Employment Type
    Full time
  • Minimum Experience
    Mid-level